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araelithoria

Privacy Policy

Your privacy matters to us. This policy explains how araelithoria collects, uses, and protects your personal information when you use our liquidity and solvency analysis platform.

Effective Date: January 15, 2025 | Last Updated: January 15, 2025

Information We Collect

When you interact with araelithoria's financial analysis platform, we collect various types of information to provide you with personalized liquidity and solvency analysis services. This collection happens through different channels and serves specific purposes related to our financial analysis offerings.

Personal Information
Full name, email address, phone number, business address, job title, and company information when you register for our services or contact us.
Financial Data
Business financial statements, cash flow data, balance sheet information, and other financial metrics you upload for analysis purposes.
Usage Information
Details about how you use our platform, including pages visited, features accessed, time spent on analysis tools, and interaction patterns.
Technical Data
IP address, browser type, operating system, device information, and cookies that help us improve platform performance and security.

How We Use Your Information

Your information helps us deliver comprehensive financial analysis services and maintain platform security. We process your data for legitimate business purposes, always in accordance with Australian Privacy Principles under the Privacy Act 1988.

We use collected information to generate detailed liquidity reports, perform solvency assessments, create customized financial dashboards, and provide insights into your business's financial health. Additionally, we analyze usage patterns to enhance our platform's functionality and develop new features that better serve your financial analysis needs.

Communication purposes include sending analysis results, platform updates, security notifications, and relevant financial insights. We may also use your information for customer support, troubleshooting technical issues, and ensuring compliance with financial regulations applicable to our services.

Information Sharing and Third Parties

araelithoria takes a conservative approach to information sharing. We never sell your personal information to third parties, and we only share data in specific, controlled circumstances that directly support our service delivery or legal obligations.

We work with trusted service providers who assist in platform operations, including cloud hosting services, data backup providers, payment processors, and security monitoring systems. These partners are bound by strict confidentiality agreements and can only use your information for designated purposes.

In cases where legal requirements mandate disclosure, such as court orders, regulatory investigations, or compliance with Australian financial regulations, we may share relevant information. We'll notify you of such requests unless legally prohibited from doing so.

Your Privacy Rights

Under Australian privacy legislation, you possess several important rights regarding your personal information. We've designed accessible procedures to help you exercise these rights effectively.

  • Access Your Information
    Request a copy of all personal information we hold about you, including financial data and usage records. We'll provide this information in a readable format within 30 days.
  • Correct Inaccuracies
    Update or correct any personal information that's inaccurate or outdated. You can make many corrections directly through your account dashboard.
  • Delete Your Data
    Request deletion of your personal information, subject to legal retention requirements. Some financial records may need to be retained for regulatory compliance.
  • Data Portability
    Receive your personal information in a structured, machine-readable format that allows you to transfer it to other service providers.
  • Restrict Processing
    Limit how we process your information in specific circumstances, such as while disputing data accuracy or during investigation of privacy concerns.

Data Security and Protection

Protecting your financial information requires multiple layers of security. We've implemented comprehensive safeguards that meet international standards for financial data protection and regularly undergo security audits.

Encryption
All data transmissions use TLS 1.3 encryption, and stored data is encrypted using AES-256 standards.
Access Controls
Multi-factor authentication, role-based permissions, and regular access reviews protect against unauthorized access.
Monitoring
24/7 security monitoring, automated threat detection, and incident response procedures safeguard your information.
Regular Audits
Quarterly security assessments, penetration testing, and compliance reviews ensure ongoing protection.

Data Retention and Deletion

We maintain your information only as long as necessary to provide services and meet legal obligations. Different types of data have specific retention periods based on their purpose and regulatory requirements.

Account Information
Retained while your account remains active, plus 12 months after account closure for customer service and legal compliance purposes.
Financial Analysis Data
Stored for 7 years after last access, in accordance with Australian financial record-keeping requirements and potential audit needs.
Usage and Technical Logs
Maintained for 24 months for security monitoring, platform improvement, and troubleshooting purposes.
Marketing Communications
Removed immediately upon unsubscribe request, with suppression records maintained to prevent future contact.

International Data Transfers

While araelithoria operates primarily within Australia, some of our trusted service providers may process data in other countries. When international transfers occur, we ensure adequate protection through approved transfer mechanisms.

Our cloud infrastructure partners maintain facilities in Australia, Singapore, and the United States, all operating under strict data protection agreements. These providers meet Australian adequacy requirements and maintain certifications equivalent to local privacy standards.

Before any international transfer, we assess the destination country's privacy laws, implement additional safeguards where necessary, and ensure your information receives protection substantially similar to Australian privacy standards.

Cookies and Tracking Technologies

Our platform uses cookies and similar technologies to enhance your experience, maintain security, and analyze platform performance. You can control cookie settings through your browser preferences.

Essential cookies enable core functionality like user authentication, session management, and security features. These cannot be disabled without affecting platform operation. Analytics cookies help us understand usage patterns and improve our services, while preference cookies remember your dashboard customizations and analysis settings.

We don't use cookies for advertising purposes, and third-party cookies are limited to essential service providers like payment processors and security monitoring systems. You can review and modify cookie preferences through your account settings at any time.

Changes to This Privacy Policy

We review and update this privacy policy annually, or more frequently if significant changes occur in our services, applicable laws, or data processing practices. Material changes will be communicated through email notification and prominent platform announcements.

Minor updates, such as clarifications or contact information changes, will be reflected in the "Last Updated" date above. We encourage you to review this policy periodically to stay informed about how we protect your information.

Continued use of our platform after policy updates indicates acceptance of the revised terms. If you disagree with changes, please contact us to discuss your options, which may include data deletion and account closure.

Privacy Questions and Concerns

Our privacy team is here to help with any questions, concerns, or requests regarding your personal information.

Privacy Officer araelithoria Financial Services Address 41 Reservoir Crescent, Rowville VIC 3178, Australia Phone +61 408 505 735 Email privacy@araelithoria.com

We respond to privacy inquiries within 5 business days and resolve most requests within 30 days.